Founded in 1993 by Giovanni Ribero, VANAR creates exclusive products for fashion collections as well as any perfumed accessories such as soap, scented serviettes, deodorants, bath foam and promotional items.
Creating essences is like composing a musical piece with all notes represented by scented notes which, once blended, generate endless combinations and fragrances.
Specific attention is paid when performing olfactory tests directed to create fragrances. These, once spread into the room, evoke a situation, a moment, a specific important scent, in a time-space recollection which leads into an imaginary environment.
The customized scent research – similar concept as the tailored model dress – has been recently adopted in public open spaces, such as hotels, museums and shops where spaces are marked with distinctive fragrances having the visitor retaining memory of the site.
VANAR addresses mainly to a clientele aiming to enhance and to propose an exclusive product with customized scent.
The client brand, fitted with a unique fragrance, acquires an image which becomes a strong characterized quality product.
The research of the perfume characterization in accordance with the client image has been over the years the main focus of VANAR.